January 10, 2008

Eat KitKats, win 20 quid - sounds like a good deal to me!

Yesterday, Nestlé Rowntree unwrapped its "Win £20" promotion. Its one of those new fangled "text to win" promotions that enable consumers to win £20 cash by texting unique codes placed inside wrappers. The promo starts in mid-January, and there will be 100,000 opportunities to win. Participating brands include KitKat and Aero and Rowntree’s.

from TalkingRetail.com

Kit Kat products
Nestle Aero products
Rowntree's candy

Read More in: Nestle

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Posted by Bob Wallace at January 10, 2008 9:46 AM

Comments

this is BS!!! i have entered more then 50 times and i have not once won the £20 prize


what a joke, anyhow it does make KitKats interesting

(^_^)


Posted by: tommy at January 20, 2008 11:57 AM

I've made £140 on this! Can't believe no one else has been winning!


Posted by: Nick at March 11, 2008 3:16 PM

I've had similar experiences with not winning! I've probably entered about 10 times now and I've still not won. Apparently there are 1 billion kitkats sold every year and there are only 100,000 prizes.

So if you bought 10,000 kitkats the odds are you'd win £20. That's 0.01% chance. By the by buying this amount of kitkats would cost £4,500. Hmmm...


Posted by: Sam Davyson at March 11, 2008 3:22 PM
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