June 5, 2008

Twix Campaign Helps You Get the Girl

Twix and their ad agency (Nitro) have launched a website to go with their "Get the Girl" ad (below). The new website - www.twix.com - goes hand in hand with the commercial, where we meet out flirty yet stumbling hero. The site lets you pick the next moves, so you can see how the story turns out and whether he gets the girl. Sort of like a candy-rific Choose Your Own Adventure game.

via Beyond Madison Avenue

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Posted by Bob Wallace at June 5, 2008 4:24 PM
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